Thank you to everyone who was able to attend the annual Field Paper Show! It’s always so nice to see our customers gathered in one place – talking with our mill reps, getting new ideas, discovering new products and going home with stuffed bags. Those who listened to our speaker, Phil Riebel of Two Sides, also walked away with a new understanding on common misperceptions about paper, print and the environment. So many people requested Phil’s slideshow that we are putting the PDF deck here. Also available for download are the brochure and posters Phil handed out at the show – Myths & Facts brochure, How Paper Is Made poster, Sustainable Forestry poster, Ready to Bust Some Myths poster.
For those of you who missed the presentation, Two Sides is the myth buster for the paper and print industry. They dispel environmental misconceptions with verifiable facts, information and studies to promote responsible production and use of print and paper. The most interesting and incredible impact they have is when they work with large corporations to help them change their “save a tree, go paperless” claims in their marketing. So far, they have influenced 65 leading companies to remove those false claims that have been misleading the public for years. Continue reading